JOHAN GRUNDIN
Product Marketing Leader | Creative Strategist | AI-Powered Brand Architect
Helping companies and investors implement AI-powered marketing that actually drives results — with 25+ years of global experience in branding, storytelling, automation, and go-to-market strategy.
I build bold brands, launch at scale, and turn vision into execution.
johan@nextstepmedia.se | +46703920257
REALITY SHOW
COSTA DEL ARTE | 2025
Costa del Arte is a groundbreaking art residency and performance project set on the sun-drenched coast of Marbella. Hosted at the iconic Villa El Martinete, it brings together international artists, creators, and performers for an unfiltered, immersive experience that merges visual art, live shows, and cultural dialogue. Founded by Johan Grundin and powered by Fusion Art, the initiative challenges traditional art formats—blending beauty, chaos, and raw human expression into something unforgettable.
Also available for fractional CMO / Creative Director roles
High-growth brands. Bold creative missions.
MARKETING VIDEO
NEXT STEP MEDIA | 2023
Next Step Media is the creative engine of Johan Grundin—a strategist, designer, and automation expert who has worked with thousands of clients across marketing, branding, print, PR, and education. Today, the studio focuses exclusively on high-level projects with bold vision and real growth potential.
BOOSTING ENGAGEMENT
MOTORCLUB MARBELLA | 2022
We helped A Motorclub boost engagement and elevate their brand by producing high-quality videos with fast turnaround, smart editing, and a clear creative direction. The result: stronger audience connection, increased visibility, and a more premium brand presence across platforms.
EVENT & CREATIONS
HARD ROCK HOTEL | 2022
We partnered with Hard Rock Hotel to create a standout event experience — blending live art, music, and visual storytelling. From concept to execution, we delivered bold content, custom branding, and immersive creative direction that captured the energy of the brand and left a lasting impact on guests and social media alike.
Trusted by Leading Brands & Growth-Driven Companies
fractional CMO / Creative Director roles
Looking for bold marketing direction without hiring full-time?
I also offer fractional leadership for visionary brands, startups, and investment-backed companies — combining 25+ years of strategic experience with hands-on execution in brand, automation, and growth.
What I deliver:
- Go-to-market strategies & launch systems
- Brand architecture, storytelling & creative campaigns
- AI & automation flows for marketing and operations
- Remote collaboration across time zones & cultures
- Hands-on creative direction + team mentoring
Format: Remote | Hybrid | (EU/UK/US)
Startups | Scale-ups | PE/VC Portfolios | Founder-led brands
